CAIS 68
Branding Film
Project Goal: Create a brand film and a curated audiovisual collection that capture the intimate, boutique essence of Cais 68, a new guesthouse in Madeira Island. An international project designed to blend hospitality branding with tourism, showcasing the property’s structure, leisure spaces, and above all, the island’s breathtaking natural setting.
Creative Team: Produced by Bruno Carvalho (Director of Photography) and Lucia Cavalheiro (Creative Director), with a sensory-driven approach centered on the island’s unique atmosphere and the brand’s authentic identity.
Immersive Production: The project explored the guesthouse’s spaces, leisure areas, and Madeira’s natural surroundings, capturing not just the structure, but the feeling of discovery that defines the destination experience.
Location at the Core: The project’s defining focus was placing the island itself at the center of the narrative, with aerial imagery and scenes that translate Madeira’s striking landscape into an essential part of Cais 68’s identity.
Cinema with Strategy: Beyond showcasing spaces, the goal was to build a narrative that awakens the desire to travel, positioning Cais 68 as an authentic boutique retreat connected to the very best of the island.
Final Impact: Cais 68 now has a cohesive, internationally aligned audiovisual library, ready to be activated across digital platforms, brand campaigns, and global marketing actions.
Deliverables:
- 1 brand film (tourism-focused)
- 50 photographs (mix of vertical and horizontal formats)
- 10 single shots clips